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LIDS Sports Group Acquires Cardboard Heroes

Deal Adds 19 Stores in Ohio and Kentucky, Two Retail Websites to LIDS’ Fan Offerings

June 5, 2014

Indianapolis-based LIDS Sports Group today announces the acquisition of Cardboard Heroes, a licensed sports apparel, headwear and novelty company headquartered in Dayton, Ohio.

The acquisition consists of 19 Cardboard Heroes retail locations in Ohio and Kentucky, which include four Buckeye Room stores that specialize in Ohio State University sports merchandise, as well as the e-commerce websites cheroes.com and buckeyeroom.com.

“The recent acquisition of Cardboard Heroes allows us to further enhance our retail presence in Ohio and Kentucky, as well as expand our reach online through its various e-commerce platforms,”says Ken Kocher, president of LIDS Sports Group.  “These new locations tie in well with our sports retail focus and allow us to provide additional licensed sports merchandise that complements our existing Buckeye Corner and Fan Outfitter locations in the region.”

LIDS currently operates 936 headwear specialty retail stores, 151 sports fan retail stores and 57 team-specific professional sports and university athletics retail stores across North America.