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NRF Announces Retail Research and Analysis Center

By John Burns, Associate Editor
May 13, 2015

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The National Retail Federation (NRF), has announced a multimillion-dollar investment to create a new department called the Retail Research and Analysis Center, which will focus on the retail industry, legislative and regulatory policy, the economy and consumers.

“NRF is at the forefront of research and analysis that impact our industry, the consumers it serves and the economy in which it operates,” says NRF President and CEO Matthew Shay. “By significantly investing in the future expansion and scope of NRF research, our members will have additional tools and insight as they operate in a very dynamic marketplace. And our advocates will have the facts they need to advance retail’s policy agenda.”

Ellen Davis will serve as NRF’s senior vice president of research and strategic initiatives.

“It is extremely exciting to be a part of building upon one of the core services we provide to our members, the media, analysts and decision makers,” Davis says. “Studies, surveys, white papers and critical analysis by industry leaders help us frame policy debates, identify trends and change perceptions about retail’s evolution.

For more information, visit nrf.com. — J.B.