NFLPA Partners for Themed Emojis
September 7, 2016
The National Football League Player’s Association, in conjunction with its licensing and marketing arm, NFL Players Inc. (NFLPI), has partnered with Whalerock Industries to release Any Given Emoji, a customizable football-themed emoji keyboard.
The keyboard is available in the App Store for iOS and Google Play for Android devices, and features player emojis, GIFs and animated stickers. Currently, there are 175 players on the app, including Oakland Raiders wide receiver Amari Cooper, Cincinnati Bengals wide receiver A.J. Green and Indianapolis Colts quarterback Andrew Luck. Additional players will be added throughout the season.
Once downloaded, the emojis will be available in packs and sorted by position and fantasy rankings, with each design featuring a realistic depiction of players’ facial features. The keyboard can be customized to feature a fan’s favorite players, and even Fantasy team lineups.
“Fans are more connected to their favorite players than ever, thanks in large part to the twin phenomena of social media and fantasy football,” says Steven Scebelo, NFLPA vice president of licensing and business development. “Whalerock’s NFLPA Any Given Emoji keyboard allows fans to now communicate about their favorite players with passion, humor and personality, in the unique shorthand they desire. Fantasy football just got more fun.” — M.Q.