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ABG Secures Juicy Couture Swimwear Deal

By John Burns, Associate Editor
May 11, 2015


Authentic Brands Group (ABG), New York, has tapped Raj Designs, Jamnagar, India, to develop a line of Juicy Couture swimwear in a new, long-term partnership.

Raj will serve as the exclusive Juicy Couture swimwear partner by designing and manufacturing all lines in the women’s category; the first collection of swimwear will be available in the spring/summer of 2016.

“Raj is an industry expert that brings innovation to swimwear design,” says Jamie Salter, chairman and CEO, ABG. “With a track record that spans nearly five decades, we are confident that Raj’s expertise will add newness to this key category.”

For more information, visit — J.B.