George Foreman III Extends Gym Brand
George Foreman III, a boxer, TV personality and son of former heavyweight champion George Foreman, has retained Linne Kimball as exclusive licensing agent for his EveryBodyFights (EBF) brand.
Kimball also is vice president of global licensing for William Morris Endeavor (WME)/IMG, but will look to grow the EBF brand across apparel, and in particular, luxury fitness activewear.
“We are blessed to have an individual on board such as Linne with an amazing wealth of experience and track record of success at the very highest levels of sport merchandise brand licensing,” says Foreman III. “Linne will play an integral role in expanding the EveryBodyFights brand outside the club walls and will expedite the growth of our everyday fighter community.”
For more information, visit EveryBodyFights.com. — J.B.