Manchester United Partners with Asian Casino Resort
Manchester United, a top soccer club in the English Premier League, has named Donaco Intl. as its exclusive casino resort partner in Thailand, South Korea, Vietnam, Laos, Cambodia and Myanmar in a three-year deal.
Manchester United is thought to have a following of 325 million in the region, including 73% of soccer fans in Vietnam.
Under the agreement, Donaco receives sponsorship benefits, including the right to use Manchester United imagery and branding to promote its company and casino resorts.
“This is a significant partnership for Manchester United, with Donaco being our first ever official casino resort partner in [the region],” says Richard Arnold, group managing director, Manchester United. “We are looking forward to working with Donaco and bringing the excitement of Manchester United to our millions of fans in these countries.”
For more information, visit donacointernational.com. — J.B.