Sports Licensing and Tailgate Show

January 22-24, 2019 Las Vegas Convention Center, South Hall

Latest News

adidas Signs French Soccer Star Pogba

By John Burns, Associate Editor
March 1, 2016


adidas, Herzogenaurach, Germany, has reportedly beat rival company Nike to signing Juventus and French soccer star Paul Pogba to a reported 10-year, $44 million contract, according to The Mirror.

Pogba, 22, recently rose to stardom in European soccer after winning the Best Young Player award at the 2014 FIFA World Cup. Since then, he has continued his success on the club stage, helping Juventus to last year’s Champions League Final.

According to La Gazzetta dello Sport, Pogba is set to become the poster boy for adidas’ new ACE 16 PureControl laceless soccer cleats.

For more information, visit — J.B.