Why Exhibit?

Expose your products to more than 4,500 attendees from across the country and beyond. Nearly 2,000 buyers are here from independent & chain sporting goods stores, suppliers, mass market retailers, general merchandise and specialty stores and fan shops. More than 90 individuals from 60 different schools came to the show – licensing departments, book store buyers, alumni associations and more! See the full store list here.

This is truly a deal-making show. Retailers are here and they are ready to buy. Over $3.8 million in orders were written in 2017 through the License to Buy program alone! This is your chance to show off your latest products and licenses and write orders right on the show floor.

Who Should Exhibit?

Exhibitors are manufacturers that hold licenses for any professional or collegiate sports teams. Products from all categories are represented:

  • Accessories
  • Apparel
  • Collectibles & Trading Cards
  • Footwear
  • Gifts & Novelties
  • Headwear
  • Home Furnishings & Housewares
  • Imprinted/Embroidered Items
  • Picnic/Tailgating Products
  • Sports Equipment
  • Stationery & School Supplies
  • Toys & games
Sports Licensing & Tailgate Show Exhibiting Information

If you are interested in exhibiting in 2018, please contact:
Matt Lawson
National Sales Director
Phone: (813) 531-7760

View the 2018 Exhibitor Prospectus.


Product Showcase

Register now for the opportunity to connect with thousands of attendees and vendors.