The 2020 show takes place Thursday, January 16 – Saturday, January 18 in the Shoreline and Oceanside space at the Mandalay Bay Convention Center. The Convention Center is located at 3950 S Las Vegas Blvd, Las Vegas, NV 89119. 
a2z – Official Show Planner/Floorplan Vendor
The Expo Group – Official Decorator
OnPeak – Official Housing Vendor
Experient – Official Registration Vendor
Reach Marketing – Exclusive List Vendor
Centerplate – Catering/Food/Beverage Vendor
Staff Pro – Booth Security Vendor


If you are interested in exhibiting in 2020, please contact:
Matt Lawson
Sales Director
The 2020 Exhibitor Service Kit will be available in September. 
You can register your staff via your Exhibitor Console starting in September.
Exhibitors get 6 badges per 10×10 booth. There is a fee for additional badges.


This is a Trade only event – qualified buyers and industry professionals only. This show is NOT open to the public. No one under the age of 16 (including infants) is allowed on the show floor.
Registration for qualified retailers and collegiate licensing representatives is free for a period after registration opens in September. Following that, there will be a fee. The full fee schedule will be announced when registration opens.

Attendees registered as retail buyers may be asked to submit the following documents to verify their retailer status:

  • Preferred: Current invoices (within the last 12 months) for multiple quantities of products 
  • Business license indicating that you are a retail business.
  • First two pages of store lease that states you are a retail business or photograph of inside and outside of the store including store name signage.
  • New Business only – letter of intent from an attorney or bank on official letterhead stating that intent to start a new retail business
  • Online retailer ONLY –  Active web site address through which company business can be validated
  • Mail order companies must provide printed catalog
  • Your firm’s State/County Sales Tax Permit or a Seller’s Permit
Yes, each company must register for each event separately to ensure that we have the most current and accurate information.
Once you register online you will receive an automated email confirmation to confirm your registration. This confirmation will be sent to the email address you provided so it is very important for us to have your direct email address so you can receive your confirmation.
Badges will not be mailed in advance of the show. Please bring your email confirmation and photo ID to pick up your badge onsite.
The new fee schedule started for the 2014 show and encourages retailers to register early and improves the quality of the audience we provide for our exhibitors. There is a free period before the rates increase. 
Free registration is reserved for retail buyers. The fee of $695 is charged to non-retail attendees. Non-exhibiting manufacturers will not be allowed to attend the show without paying the fee.
The registration/badge pick-up area will be located in the upper level lobby at the Mandalay Bay Convention Center.

Product Showcase

Register now for the opportunity to connect with thousands of attendees and vendors.

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